Micro-Moments: Part 2 - A New Breed of Consumers
In our second part of this 3 part series we'll talk about consumer expectations in today's world of immediacy.
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In our second part of this 3 part series we'll talk about consumer expectations in today's world of immediacy.
Read full postOver the next 3 weeks we’ll be discussing the meaning of 'Micro-Moments' and their all-important impact on the digital customer journey. In Part 1 we'll be introducing the concept of a Micro-Moment.
Read full postFind out why content marketing and SEO are more important than ever in our top 5 reasons they can help you deliver the right message.
Read full postOur third Digital Dictionary post covers Ego bait - Ego bait content is a piece of content written with the primary intention of appealing to the ego of the reader.
Read full postOur second Digital Dictionary post covers Disavow - Introduced in 2012, disavow is a tool that enables you to ask Google to not count specific links that point to your site.
Read full postOur first Digital Dictionary post covers Canonicalisation - the process of choosing a preferred single dominant URL for your page, sending authoritative signals to the preferred page you’d like to show in Google.
Read full postIn an age where top organic listings are increasingly relegated below the fold, it’s essential that brands take every action possible to be ‘answer box friendly’; generating those much needed clicks and increased traffic. Here are 5 essential tips for optimising your content for Google answer boxes.
Read full postWith 4 billion mobile phones in use globally, having a mobile-friendly website has never been more important. As well as visually improving the design, we explore the reasons why having a mobile-friendly website can help improve your business.
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