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News and insights

Chris Lomas

Chris Lomas

#Sustainable Visibility#Digital#Digital Dictionary

06-06-2017

Ego bait - Digital Dictionary #3

Our third Digital Dictionary post covers Ego bait - Ego bait content is a piece of content written with the primary intention of appealing to the ego of the reader.

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Jon Williams

Jon Williams

#Sustainable Visibility#Digital Dictionary

25-05-2017

Disavow - Digital Dictionary #2

Our second Digital Dictionary post covers Disavow - Introduced in 2012, disavow is a tool that enables you to ask Google to not count specific links that point to your site.

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Jon Williams

Jon Williams

#Sustainable Visibility#Digital Dictionary

15-05-2017

Canonical Tags - Digital Dictionary #1

Our first Digital Dictionary post covers Canonicalisation - the process of choosing a preferred single dominant URL for your page, sending authoritative signals to the preferred page you’d like to show in Google.

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Chris Lomas

Chris Lomas

#Influencer

02-05-2017

4 Types of Influencers you should know about

At Fingo, we see Influencer marketing as a content creation partnership with authoritative figures in a specific sector, industry or community. Here are 4 types of influencer you should collaborate with on an influencer marketing campaign

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Jon Williams

Jon Williams

#Sustainable Visibility

24-04-2017

5 Top Tips for Ranking in Google’s Answer Boxes

In an age where top organic listings are increasingly relegated below the fold, it’s essential that brands take every action possible to be ‘answer box friendly’; generating those much needed clicks and increased traffic. Here are 5 essential tips for optimising your content for Google answer boxes.

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Shirley Jones

Shirley Jones

#Digital#Agencies#Our work

20-04-2017

Google Premier Partner agencies. How, what, and why?

Fingo has been a member of Google’s agency partnership programme since its beginnings in 2015. Being a premier partner agency is a top accolade for digital marketing agencies.

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Chris Lomas

Chris Lomas

#Social Media

19-04-2017

3 Hot Social Media tactics for Estate Agents

Social platforms essentially define the ‘see it now, do it now’ lives we lead. A social media presence for estate agents is essential but an effective social presence could be a game changer. Here are 3 new tactics you can use to up your social game.

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Jon Williams

Jon Williams

#Sustainable Visibility#Social Media#Performance Creative

16-02-2017

Digital Health Check #2: The Importance of Mobile Friendliness

With 4 billion mobile phones in use globally, having a mobile-friendly website has never been more important. As well as visually improving the design, we explore the reasons why having a mobile-friendly website can help improve your business.

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