A fast, attractive and easy to use website will deliver more sales, more profits and reinforce a stronger brand identity for your business. The opposite is also true. Pages that take ages to load, links that don’t go anywhere, and a frustrating and confusing experience for visitors will cost you sales and harm your brand.
Read full postWhen we talk about website development it’s usually all about opportunities. A fast, attractive and easy to use website will bring huge benefits to any business. These include more sales, more profits and a stronger brand. If you appreciate those benefits, ask yourself what would happen if you no longer had them. Perhaps because your site security was compromised. Or, worse still, what if your compromised site was actively harming your business?
Read full postContemporary, high quality website design increasingly focuses on ‘user behaviour’, and scientific analysis of customer data. We call this User Experience (UX). But what does business investment in UX really mean from a revenue perspective?
Read full postWebsite development and SEO are sometimes seen as separate disciplines. But this is really an outdated way of looking at things. When website development and SEO are aligned you can look forward to better search performance, higher conversion rates, fewer lost sales, more revenue and better profitability
Read full postBusiness websites are often neglected and unloved. Yet your website should be a key strategic marketing and lead generation asset. It should actively help you overcome three key problems almost every business faces.
Read full postFingo has increasingly responded to client queries about the Headless CMS and we have seen its rise in popularity. But while the hype around Headless CMS is real, you might want to step back and see if it's really for you. Here, Fingo discusses the pros and cons of a Headless CMS and compares it to its traditional architecture so you can have an informed choice and provide your readers a greater digital experience.
Read full postFollowing another active year from Google in the world of algorithm updates, we now explore what 2022 has in store.
Read full postMany of you may be aware that earlier in January, we along with all Facebook agency partners were informed with little notice that there was an imminent and significant restriction in the way advertisers could target customers and audiences.
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